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Chapter 2.  Cadillac:  "Standard of the World"?

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     Cadillac got caught cheating on exhaust emissions compliance (among other things) and scarce corporate resources can't be Cadillac's excuse.  Such "mistakes" obviously reflect a corporate cultural tolerance for certain kinds of ethical misconduct.  So it's reasonable to be skeptical of what GM has told us about the commercial prospects for electric cars. . . . (chapter has 4 pages).

Learn more by reading:

Sun Tsu:  The Art of War for Managers by Gerald Michaelson